
- by Emeric Fakambi
Episode 6: Why Fans Still Obsess
- by Emeric Fakambi
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From Sapkowski’s pages to Netflix screens, this scent combination has become iconic. But why? Why do fans still obsess over lilacs and gooseberries? It’s more than just nostalgia — it’s a sensorial anchor in a chaotic world.
Scent is pure memory. And when that scent is tied to a powerful character — like Yennefer — it becomes even more magnetic. The books painted it. The games reinforced it. The show made it unforgettable. But it started with you: the reader, the player, the fan who imagined how she might smell.
It’s a story told through scent. It’s emotional shorthand for fans. A sensory echo of a fantasy that still lingers.
What started as a passing mention became a full-blown obsession. On Reddit. In reviews. In cosplay communities. Fans wanted this scent to be real — because it meant Yennefer was real. At least a little.
We just listened. In 2022, we made it. Lilacs & Gooseberries — wearable, modern, magnetic. A scent that finally closes the gap between fantasy and reality.
"My nephew loved the game and always talked about it. I wanted to bottle that magic for real life."
— Dom de Vetta, Shay & Blue FounderIt’s no longer just a symbol of a character — it’s a signature scent for anyone who wants to feel magnetic, memorable, and a little bit mythical. It’s about escapism that fits into your handbag. A fantasy that lingers just behind your ears.
Call it a costume. Call it a mood. Call it your scent identity. Just know that when you wear it — you’re joining a community of fans who feel the same.
The scent that Witcher fans made real. Wear your fantasy.
Shop now →Episode 6: Why Fans Still Obsess
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A NEW KIND OF WOOD FRAGRANCE