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    Episode 2: From Page to Perfume
    • 27 de octubre de 2025
    • por Emeric Fakambi

    Episode 2: From Page to Perfume

    • 27 de octubre de 2025
    • por Emeric Fakambi

    The Spell Behind the Scent

    It started with a single line. Not a formula. Not a brief. Just a passing sentence in a fantasy novel: she smelled of lilac and gooseberries.

    What began as fiction became a quest. To bottle mood. To chase magic. To make the imagined feel intimate and real. This is how Lilacs & Gooseberries crossed the veil — and ended up in your hands.

    WHEN FICTION FEELS TOO REAL

    The Line That Launched a Thousand Fan Theories

    The obsession didn’t start with a perfume ad. It started with that one sentence. It made readers lean closer, gamers pause their screen, fan pages ask: What does she smell like?

    Yennefer’s fragrance became its own mythology — elegant, sharp, mysterious. Not sweet. Not soft. The kind of scent that walks into a room before you do. And lingers long after.

    🔇

    SCENT AS ALCHEMY

    How Lilac & Gooseberry Became Skin

    We didn’t want to “interpret” the scent. We wanted to conjure it — as if it always existed. A floral accord that leans cold, not sugary. A gooseberry note with green bite and electric skin-throw. Underneath, whisper-light musks, like breath on collarbone.

    The result is both nostalgic and alien. A fantasy you somehow remember. Something that feels like power.

    Fragrance formulation lab

    “My nephew loved the game and always talked about it. That’s why I wanted to make it real.”

    — Dom de Vetta, Shay & Blue Founder

    THE OBSESSION THAT STUCK

    Why We Still Wear It

    This scent wasn’t created in a boardroom. It was born in obsession — from a founder’s nephew who couldn’t stop replaying The Witcher, to fans who begged for a real version of their digital daydream.

    Years later, Lilacs & Gooseberries is still our best-seller. Because it’s not just a fragrance. It’s identity. Intuition. A little bit of rebellion — sprayed on the wrist.

    Wearing perfume as magic
    Scent Ritual Apply to your sleeve before a long walk. Mist on your scarf before errands. Let the fragrance become part of your mental wardrobe — something that reminds you who you are, even before the world asks.
    #1 Shay & Blue Perfume of the Year
    Lilacs & Gooseberries

    Lilacs & Gooseberries 100ml

    Bright lilac meets juicy gooseberry

    Shop now →

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      • 13 de octubre de 2025
      • por Emeric Fakambi

      Episode 1: The Scent of Destiny

      • 03 de noviembre de 2025
      • por Emeric Fakambi

      Episode 3: Alchemy in a Bottle

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    This isn’t advice. It’s a Sunday scroll — the stuff that’s all over the internet, condensed into one cute little read. You’re welcome. 1 “Don’t open your phone first thing” is still trending FEED DETOX / tiny rebellion The internet’s...

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    Episode 8: Beyond the Continent
    • 26 de diciembre de 2025
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    Episode 8: Beyond the Continent

    What’s Next for Fantasy Fragrance? Fantasy isn’t just fiction anymore. It’s fashion. It’s fandom. It’s fragrance. And with the rise of fantasy IP like The Witcher, Lord of the Rings, Dune, Warcraft, Harry Potter and many others, we’re entering a...

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    Episode 7: How to Wear a Fantasy
    • 16 de diciembre de 2025
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    Episode 7: How to Wear a Fantasy

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