Nose Dive

Photo by Natanni on Unsplash Does perfume expire? Can cologne go off? Does Perfume go bad? Are all questions you might be thinking about as you slowly build a mountain of fragrance on your dresser. However, if you have owned fragrance for many...

Hands play an important role in our lives. We use our hands to express ourselves; we use them to show our affection for the ones we love; we use them to cuddle our children and we even put them through...

Perfumer. Woman. 'The Nose'. Julie Massé is Shay & Blue’s perfumer, also known as 'the nose'. For Shay & Blue’s founder, Dom De Vetta, Julie was the obvious choice. His search for a perfumer with flair, passion and personal warmth...

At Shay & Blue we make fragrances for all genders. The old rules about who can wear which perfume are O-V-E-R. We say if you love it then wear it. Experiment, enjoy and share if that's your thing. Sharing your...

  Have you ever wanted to learn how to layer perfume to create a signature scent? Finding your perfect scent can sometimes be an extensive task. From deep, musky undertones to flirty floral notes, there are many to choose from....

You’ve probably never considered how much you know about perfume, but it’s likely you could answer this - where is the best place to apply perfume? Most of our knowledge of perfume comes from family or friends. You might assume...