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    Episode 1: The Scent of Destiny
    • Oct 13, 2025
    • by Emeric Fakambi

    Episode 1: The Scent of Destiny

    • Oct 13, 2025
    • by Emeric Fakambi

    The Scent of Destiny: Why Lilacs & Gooseberries Define Yennefer

    More than just a scent, it’s a calling card. A signature. A spell woven into the air. For fans of The Witcher, “lilacs and gooseberries” is more than fragrance — it’s identity. Specifically, Yennefer’s.

    It’s the scent Geralt always remembers. The fragrance that lingers long after she’s gone. Let’s break down why this iconic duo became the olfactive marker of one of fantasy’s most magnetic women — and how it became wearable magic.

    THE SCENT OF A SORCERESS

    Why Did Sapkowski Choose These Notes?

    Lilacs are soft, nostalgic, undeniably feminine. Gooseberries? Tart, fresh, surprising. Put them together and you get tension: softness with bite. Beauty with danger. Exactly like Yennefer.

    These aren’t random plants — they’re motifs. Lilacs are associated with spring, magic, rebirth. Gooseberries? Often linked with desire and independence in European folklore. Yennefer is both the storm and the calm after. The lilac and the gooseberry.

    Lilacs & Gooseberries

    SYMBOLISM IN SCENT

    The Power of Feminine Duality

    Yennefer isn’t a damsel. She’s a threat. A lover. A force. And her scent reflects that duality. That’s why fans obsess. The pairing holds meaning beyond the nose: it’s about complexity. About contradiction. About being too much and not enough — all at once.

    It’s no accident the showrunners kept this detail intact. Every time you catch those notes onscreen, you’re reminded: she’s near. Or she’s left her mark.

    Yennefer Inspired

    “She leant over him, touched him. He felt her hair, smelling of lilac and gooseberries, brush his face and he suddenly knew that he’d never forget that scent, that soft touch, knew that he’d never be able to compare it to any other scent or touch.”

    — Andrzej Sapkowski

    HOW WE BOTTLED IT

    Fantasy. Chemistry. Seduction.

    Bringing a fictional scent to life? It’s not just art — it’s chemistry. We used functional naturals to bridge the fantasy with reality:

    • Linalool: a floral softness that evokes lilac fields at dusk.
    • Limonene: a citrus top that gives gooseberry its sparkle.
    • Romandolide: a musky base that lingers like a memory.

    The result? A second-skin fragrance that feels like it’s always been yours. A mood you slip into. A potion you wear.

    Fragrance Alchemy

    “Yennefer’s magic didn’t need to shout. It lingered.”

    — Shay & Blue Editors

    MAKE IT YOUR OWN

    Wearing this Signature, Your Way

    This isn’t cosplay. It’s empowerment. Wear Lilacs & Gooseberries on a date, sure. But also: before a big pitch. On a solo walk. Underneath a hoodie. Over nothing at all.

    Because the real magic? Is in knowing you don’t need permission to be powerful, sensual, and fully self-possessed. Yennefer taught us that. We bottled it so you don’t forget it.

    Power Move

    “This is your scent of power. Of magnetism. Of staying unforgettable.”

    — Shay & Blue
    #1 Shay & Blue Perfume of the Year
    Lilacs & Gooseberries

    Lilacs & Gooseberries 100ml

    Bright lilac meets juicy gooseberry

    Shop now →

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    0 comments
      • Oct 10, 2025
      • by Emeric Fakambi

      Back to Me: Part IV

      • Oct 27, 2025
      • by Emeric Fakambi

      Episode 2: From Page to Perfume

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    A NEW KIND OF WOOD FRAGRANCE
    • Nov 19, 2025
    • 0 comments

    A NEW KIND OF WOOD FRAGRANCE

    Frankincense Black Pepper: Fresh Spice, Sacred Woods A modern woody fragrance built on clean spice and warm, resinous woods. Frankincense Black Pepper takes the stillness of petrified forests and turns it into something molten: hot skin, glowing smoke, quiet seduction...

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    Episode 5: The Mood Journey
    • Nov 17, 2025
    • 0 comments

    Episode 5: The Mood Journey

    The Mood Journey: From Spark to Spell What if your perfume could take you somewhere? That’s the story Lilacs & Gooseberries tells — one whiff at a time. From first spray to lingering drydown, it’s designed to mirror an emotional...

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    Episode 4: Nature's Role in Fantasy
    • Nov 11, 2025
    • 0 comments

    Episode 4: Nature's Role in Fantasy

    Roots, Rituals & Realism Fantasy isn’t just fireballs and dragons. It’s soil. Wind. Petals floating in candlelight. Nature is the hidden framework of magic worlds — and fragrance brings that nature into ours. In the story of Lilacs & Gooseberries,...

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