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Perfume Layering for Couples: Creating a Shared Scent Story
Why Couple Perfume Layering is Your New Scent Adventure Forget matching outfits – couple perfume layering is where the real magic happens. When you and your partner blend scents together, you're not just wearing fragrance, you're writing an olfactory love...
Fragrance Wardrobe Essentials: Building Your Scent Collection
What is a Fragrance Wardrobe and Why You Need One Think of your fragrance wardrobe as the scent equivalent of having the perfect outfit for any occasion. Just as you wouldn't wear the same jumper to a beach holiday and...
Japanese Aromatics: Exploring Incense, Cherry Blossom and Yuzu
A Journey Through Japanese Scents: Why It Captivates There's something utterly mesmerising about Japanese perfume notes that goes far beyond their beautiful scent profiles. You're stepping into a world where fragrance isn't just about smelling good – it's about storytelling,...
Travel Diaries: Scents Inspired by the Mediterranean
Unpacking the Charm of Mediterranean Scents Ah, the Mediterranean—a place so captivating you'd want to seal it in a bottle and bring it home. Whether it’s the morning light bouncing off those iconic whitewashed walls or the air filled with...
How Fragrance Influencers Are Shaping Trends (and Who to Follow)
The Scent-Sational World of Fragrance Influencers Gone are the days when fragrance trends trickled down from stuffy boardrooms and glossy magazine editorials. Today, the scent world spins on a completely different axis, powered by a new breed of tastemakers who...
From Startup to Sustainable Luxury: The Shay & Blue Story
A Bold Beginning: How Shay & Blue Came to Life Picture this: it's 2012, and Dom De Vetta is standing in his kitchen, surrounded by tiny bottles of essential oils and a rather large dream. What started as curiosity about...
How to Store Perfume: Protect Your Investment
The Art of Perfume Storage: Why It Matters Think of your perfume bottle as a fine wine or that vintage leather jacket you treasure. Just as you wouldn't toss either into a sweltering attic or leave them baking on a...
How to Layer Perfume Like a Pro: Combinations and Techniques
Why Layering Perfume Transforms Your Scent Game Think of layering perfume as creating your own personal soundtrack, but for your skin. Instead of wearing one fragrance and calling it a day, you're building something entirely unique that no one else...
Glossary of Fragrance Terminology (From Aldehydes to Sillage)
The Allure of Aldehydes: Starting Our Fragrance Journey Let's kick off this fragrance glossary with aldehydes, shall we? These might sound intimidatingly scientific, but think of them as the bubbles in your champagne or the sparkle on fresh morning dew....
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